Pocketflows

Embedded marketing platform for vertical SaaS

Website 
Pre-Seed
Retail & Service Industry

Team

Lucy Wang

Teddy Liu

Location

San Francisco

Partnered

2024

Pocketflows is building the most effective SMB marketing suite by embedding powerful tools directly into the software and live systems of record they already use. Today, SMBs rely on fragmented marketing tools (Hubspot, Mailchimp, Podium, Squarespace, Google/Meta ads) that lack access to first-party data and workflows within their vertical SaaS platforms. With Pocketflows, SMBs can start to uplevel and automate their entire marketing strategy, starting with low-hanging fruit like email and SMS. Over time, the company hopes to support those businesses across the marketing spectrum, adding offerings for brand management, paid marketing, and AI. Co-founders Lucy Wang and Teddy Liu and have previously scaled API products from zero to one at companies like Stytch and Gusto Embedded.

Team

Lucy Wang

Location

San Francisco

Partnered

2024

Pocketflows is building the most effective SMB marketing suite by embedding powerful tools directly into the software and live systems of record they already use. Today, SMBs rely on fragmented marketing tools (Hubspot, Mailchimp, Podium, Squarespace, Google/Meta ads) that lack access to first-party data and workflows within their vertical SaaS platforms. With Pocketflows, SMBs can start to uplevel and automate their entire marketing strategy, starting with low-hanging fruit like email and SMS. Over time, the company hopes to support those businesses across the marketing spectrum, adding offerings for brand management, paid marketing, and AI. Co-founders Lucy Wang and Teddy Liu and have previously scaled API products from zero to one at companies like Stytch and Gusto Embedded.

Pocketflows

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